Effective Date: October 31 2026
Last Updated: May 01 2026
Welcome to SWVA (“Company,” “we,” “our,” or “us”). This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our car auction website, mobile applications, and related services (collectively, the “Services”).
By using our Services, you agree to the practices described in this Privacy Policy.
1. Information We Collect
We may collect the following categories of personal information:
A. Information You Provide
When you register, bid, buy, sell, or contact us, we may collect:
B. Automatically Collected Information
When you access our Services, we may automatically collect:
C. Information from Third Parties
We may receive information from:
2. How We Use Your Information
We use your information to:
3. Sharing of Information
We may share your information with:
Service Providers
Third parties that help us operate our business, including:
Buyers and Sellers
Certain transaction-related information may be shared between auction participants to complete sales and legal documentation.
Legal Authorities
We may disclose information when required by law or to:
Business Transfers
Your information may be transferred in connection with a merger, acquisition, or sale of assets.
4. Cookies and Tracking Technologies
We use cookies and similar technologies to:
You may disable cookies through your browser settings; however, some features may not function properly.
5. Data Retention
We retain personal information for as long as necessary to:
Retention periods may vary depending on applicable laws and business needs.
6. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no method of internet transmission or electronic storage is completely secure.
7. Your Privacy Rights
Depending on your location, you may have rights to:
To exercise these rights, contact us using the details below.
8. Third-Party Links
Our Services may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.
9. Children’s Privacy
Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from minors.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will become effective upon posting the updated version on our website.
11. Contact Us
If you have questions about this Privacy Policy or our privacy practices, contact us at:
SWVA
Blackhill Road, Holton Heath BH16 6LS
Email: Enquiries@swva.co.uk
Phone: 01202 745466
A. Information You Provide
We may collect personal information that you voluntarily provide, including:
B. Information Collected Automatically
When you use our Services, we may automatically collect:
C. Information from Third Parties
We may obtain information from:
2. How We Use Your Information
We use your information for the following purposes:
3. Legal Bases for Processing (GDPR)
Under the GDPR, we process your personal data under one or more of the following lawful bases:
Contractual Necessity
Processing necessary to provide auction services, complete transactions, and manage your account.
Legal Obligations
Processing required to comply with laws, regulations, tax obligations, anti-fraud requirements, and law enforcement requests.
Legitimate Interests
Processing necessary for business operations, security, fraud prevention, analytics, and improving our Services, provided your rights do not override those interests.
Consent
Where required by law, we rely on your consent for marketing communications, cookies, or optional data processing activities.
You may withdraw consent at any time.
4. Sharing of Information
We may share personal information with:
Service Providers
Third parties assisting us with:
All service providers are required to maintain appropriate security and confidentiality measures.
Buyers and Sellers
Information necessary to complete auction transactions may be shared between participating buyers and sellers.
Legal Authorities
We may disclose information where required by law or necessary to:
Business Transfers
Personal data may be transferred in connection with mergers, acquisitions, or asset sales.